Influencing and Persuading
The ability to influence and persuade is a crucial skill for success in leadership, sales, and professional communication.
This one-day influencing and persuading training course helps you develop the skills to build credibility, gain buy-in, and communicate ideas persuasively.
Learn practical techniques to increase your impact and get people on board with your ideas.
Course Overview
Whether you’re leading a team, negotiating with clients, or trying to gain support for an idea, your ability to influence others is key to success.
The best influencers don’t rely on authority or pressure - they use trust, credibility, and effective communication to bring people on board.
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The Psychology of Influence – Understanding How People Make Decisions
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Key principles of influence such as reciprocity, commitment, social proof, authority, liking, and scarcity.
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Understanding the psychology behind decision-making and persuasion.
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Why people resist persuasion and how to overcome objections effectively.
Building Credibility & Trust – The Foundation of Influence
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How to establish credibility and authority without relying on position or title.
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The role of trust in influence and how to strengthen it over time.
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How to make a strong first impression that commands respect.
Effective Communication for Persuasion – Structuring Your Message for Impact
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How to structure persuasive messages that connect with your audience.
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The power of storytelling and emotional appeal in persuasion.
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Using tone, body language, and voice to reinforce your message.
Adapting to Different Personality Types – Tailoring Your Approach
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Understanding different communication styles and how to influence each one.
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How to use DISC personality insights to adjust your persuasion techniques.
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Practical strategies for getting buy-in from difficult or resistant individuals.
Handling Objections & Overcoming Resistance – Staying Persuasive Under Pressure
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How to identify and address concerns before they become roadblocks.
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Techniques for turning objections into opportunities.
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Managing challenging conversations with confidence and staying in control.
Key Benefits
Participants will learn proven techniques for building rapport, structuring persuasive arguments, and adapting their style to different audiences.
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Understand the psychology of influence and how to apply it professionally.
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Build credibility and trust to strengthen your ability to persuade.
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Structure persuasive messages that connect with different audiences.
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Handle objections and resistance with confidence and professionalism.
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Improve your ability to influence decisions without authority or pressure.
Who is it for?
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Professionals who need to influence colleagues, clients, or stakeholders.
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Managers and leaders who want to build consensus and gain buy-in for their ideas.
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Sales and marketing professionals who need to persuade customers and close deals ethically.
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Project managers who need to influence project teams and stakeholders.
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Anyone seeking to develop their influence and persuasion skills for greater professional effectiveness and impact.
Delivery and Logistics
Delivery: live online or in-house delivery at your premises.
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Duration: 1 day.
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Included: comprehensive course materials, notes and slides. Pre and post-course activities to enhance learning.
Ready to learn more?
​Just follow the link below to get the conversation started.
You can also book a free 30 minute no-obligation consultation call by clicking here